Web 4.0 Story & Online Marketing

Web 4.0 means something different for online marketers than for other people. That gets confusing.

The way it’s used in marketing circles is useful though.

So, what does Web 4.0 mean? How does its meaning in online marketing change? And is there a better term for it?

The internet has gone through 5 different stages. From Web 0.0 to Web 4.0.

Web 0.0 was the very first, short lived stage. It was how the computer scientists in CERN who came up with the internet used their invention to exchange messages with each other.

Web 1.0 was the era when web browsers and websites became common place. The web was mainly used for reading these static sites through browsers.

Web 2.0 was when blogs, forums and social media emerged. People weren’t just reading content, they were submitting their own on comment sections, forums and their social media profiles.

Web 3.0 is what we were are living through. Computers are reading online content. If Web 1.0 was human reading and 2.0 was human-writing, 3.0 is machine-reading.

Web 4.0 will be the stage where humans and computers talk to one another. Early stages of this can be seen with apps like Alexa or Siri.

So, what is Web 4.0 for online marketing?

It lays out a strategy for reaching people online with a message you want to share. So, if Web 1.0, in this context, was writing your own blog or website, 2.0 was using other sites and social media to spread your message. 3.0 was using video content and 4.0 was making your message heard through podcasts.

These different stages of online marketing didn’t replace the one that went before. Instead they are all things you should do now. Web 1.0 is your home, it’s where your content lives. It’s your blog, your website.

Web 2.0 then is how you use other sites, like Blogger, to get people to visit your blog. Social media is also leveraged. You might make a quick Twitter post to get people to click your link.

If you turn your blog content into video, then welcome to Web 3.0! It opens a new audience who want to watch rather than read. And now people are doing the same with podcasts – Web 4.0.

It’s a lot of work, but Web 4.0 marketing… works.

So, how do you do it?

Web 1.0: This is the content on your blog.

Web 2.0: Put together a brief summary of the content and spread it around. Put it on Medium, Tumblr or others and link back to your blog.

Web 3.0: Make a video of you reading summarising the blog, its key points and takeaways. Then post it to YouTube.

And for Web 4.0? Record yourself reading the article and upload it as a podcast.

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5 Proven Ways to Make Money Online

There are endless ways you can use to make money online. Some will give you great returns while others will leave you working for pennies. If you are looking to make money online, here are the top 5 proven ways that you can consider.

Webinar Trainings

One of the ways you can make a significant amount of money online is through webinar training. A webinar is an online event held in real time. The people present are able to interact with each other and with the presenters by sending and receiving messages in real time.

If you are an expert in a certain field, you can use webinars to train people who are interested in what you offer. To be successful in webinar training, it is important that you have a recognized online presence in your niche or area or expertise.

Start an Online Course

Another way to make money online is by starting your own online course. Courses present a good source of passive income. When you create a course, you can sell it for many years to come with little to no updates depending on the topic.

It is easy to start a course and you can price it the way you want. According to Teachable.com, their instructors make upwards of $5,200 per month and most start making money immediately after launching their courses.

People are wired to seek education and skills, therefore, if you have a good course that really delivers value, it becomes easy to build a seven figure business with it.

Affiliate Marketing

Affiliate marketing is the act of selling products owned by others for a commission. You can use affiliate networks such as ClickBank and others or look for other online businesses and companies that have their own affiliate offers.

You can easily make money with affiliate marketing if you have a blog with a good following. You can sell products or services that would interest your blog followers and make passive income without much effort.

Drop Shipping

With drop-shipping, you sell products through your site to people who are interested without having to deal with inventory or delivery of the same. It is also a great way to make money online without a lot of investment upfront.

Become a Freelancer

Finally, you can become a freelancer and engage in lucrative ventures such as content marketing, digital marketing and advertising, web analytics, web design, graphic design and others. All of these are freelancing careers that are scalable and able to bring in a decent amount of income. Many people have built million dollar online business offering such services.

Other good ways to make money online include starting a blog, becoming an online tutor, offering virtual assistant services and working with online business like Uber, Lyft and Amazon to offer driver and delivery services.

If you are looking to make money online, the time to start is now. If you are lucky, you might make money immediately; but for most ventures, you will need time to gain traction and start making a decent income.

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How To Compare & Buy Online Insurance

At the point when it’s the ideal opportunity for recharging of your car insurance numerous things are going in your mind like whether to remain with and get it reestablished from a similar Insurer or compare car insurance designs of different companies and check whether you could show signs of improvement bargain. Indeed, it won’t do you any damage on the off chance that you look around a bit and welcome statements from different companies. Contrasting might be to support you as you can foresee Premium from your current safety net provider by demonstrating the statements got from the market, in the event that you choose to remain with that company. Then again it might enable you to change to a superior arrangement of an alternate company.

Basically; don’t reestablish your Policy before contrasting. Investigate your options; it isn’t required to proceed with a similar back up plan except if you have some add-ons in your policy which express that the benefit can be profited just on the off chance that you remain with your present safety net provider. Presently, how about we comprehend on what premise you should compare car insurance designs

1. Compare for premium

A standout amongst the most evident reasons to compare insurance designs is to get a decent arrangement with the least expensive premium accessible in the market. Compare online on insurance aggregator sites to get free of cost unprejudiced correlation at a solitary web area. Along these lines, in an exceptionally improved manner you can get different car insurance statements to compare on a solitary site.

2. Most noteworthy IDV

Particularly if there should arise an occurrence of top of the line cars the proprietors need to get the most elevated IDV (protected announced esteem). IDV is the most noteworthy esteem recoverable from the insurance company in the event of aggregate misfortune. At the point when your car is costly one must go for the company offering the most noteworthy IDV.

3. Least IDV

Much the same as most noteworthy IDV companies have a top of least IDV too. At the point when your car is old and to spare upon premium is your essential goal, in such case search for back up plans consenting to guarantee your car at the base IDV. As premium increment with the bring up in IDV you have to compare anticipates the premise of the least IDV a company will guarantee your car at when looking insurance for an old or modest car.

4. Maximum cashless facility/carport

Much the same as Health Insurance portion, cashless Claim facility is picking up energy in the car insurance space. Guarantors brag of the quality of their tie-ups with various engine carports wherein you can send your car for repairs and not pay forthright. When looking at based on arrange quality guarantee that the carports close to your region frame some portion of their system. It is of no utilization to you if their system carports are situated at far off spots.

5. Free Add-ons

A few companies connect some free add-ons to improve the quality of their car insurance policies. Careful statistical surveying would tell you about the companies offering such plans. For reference, experience the accompanying table to comprehend the accessible add-ons in the India car insurance showcase.

6. Maximum add-ons

Not all car insurance companies give all the add-ons appearing in the rundown above. Go for companies that are putting forth you your required add-ons and at sensible rates. Compare premiums in the wake of joining the add-ons to perceive how much additional you wind up paying and assessed the added cost against the benefits anticipated that would be gotten from such add-ons.

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Investing in Kwara – The State of Harmony

Kwara State also known as ‘the state of harmony’ was created on 27th May 1967. At its creation, the state was made up of the former Ilorin and Kabba provinces of the then Northern Region and was initially named the West Central State but later changed to “Kwara”, a local name for the River Niger. The capital of the State is Ilorin, which lies 306km northeast of Lagos and 500km southwest of Abuja.

Even though Kwara State has reduced in size as a result of further state creation exercises in Nigeria, it still boasts of a landmass of 36,825 square kilometers and a population of a little over 2,591,555 million people.

Due to the climate and topography, the state is well suited for the cultivation of a wide variety of food crops like yams, cassava, maize, beans, rice, sugarcane, fruits, vegetables, etc. In Kaiama and Baruteen Local Government Areas in particular, the climate and vegetation are well suited for the rearing of livestock. The mainstay of the economy is agriculture as nature has endowed the state with adequate vast and rich agricultural land for both road and exportable cash crops.

Geographically, Kwara State is bounded in the North by Niger State, in the South by Osun and Ondo States, in the East by Kogi State and in the West by Oyo State. It has an International Boundary with Benin Republic in Baruteen Local Government Area along the Northwestern part of the State. Despite its strategic location as the gateway between the southern and northern parts of the country and the presence of good transportation systems, there are few industries in Kwara State.

Some investors and manufacturers such as industries in the state include Dangote Flour Mill, Lubcon Lubricant Company, Kam Industries Nigeria Ltd, Tuyil Pharmacy Nig Ltd, Padson Industries NiG Ltd, Kwara Breweries, Ijagbo Global Soap and Detergent Industry, United Match Company, Tate and Lyle Company, Resinoplast Plastic Industry, and others like Kwara animal Feed Mall, Ilorin and the Agricultural Products Company coming on board; this is a small drop in the investment and development opportunities the state can provide. According to statics, the state had a GDP of $3.84 billion in 2007 and this increased by 3% in 2 years, there is still a lot that can be done to generate more GDP.

According to statistics, migration from rural to urban increased with 4.8% in 2012 which has created a need for more residential properties in areas like llorin, Offa, Ornu Aran and Oro which are known as truly Urban areas. Other areas such as Jebba, Erin-ile, Oke Ero, Ekiti Local government are opening up due to movement of people to areas closer to the various industries sited in and near the areas.

Building of resort and relaxation facilities are avenue to explore as the state is known for its traditional festivals and tourist attractions. The Owu-Fall, Extension of Kanji Lake National Park and the Ikan Festival are among the top tourist points in the state.

With the extension of a number of incentives to serious investors by the state government such as assistance with obtaining financing and aggressive infrastructure development and introducing easier means of obtaining the certificate of occupancy the state is now fertile for new investments in real estate areas such as manufacturing, property, tourism, infrastructure development, tourism, etc.

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Tips for Avoiding Investment Fraud

Investors should always be on alert for investment scams. FINRA published an alert to warn investors about classic types of investment fraud and help them spot and avoid the persuasion tactics fraudster’s use. The following information is taken from that article:

Types of Investment Scams

Investment scams can take many forms, but the most common securities frauds tend to fall into the following general schemes:

Pyramid Schemes: Where fraudsters claim that they can turn a small investment into large profits within a short period of time, but in reality, participants make money solely by recruiting new participants into the program. Pyramid schemes eventually fall apart when it becomes impossible to recruit new participants.
Ponzi Schemes: Where a central fraudster collects money from new investors and uses it to pay purported returns to earlier-stage investors rather than investing the money as promised. Ponzi schemes tend to collapse when the fraudster can no longer attract new investors or when too many investors attempt to get their money out.
Pump-and-Dump: Where a fraudster deliberately buys shares of a very low-priced stock of a small, thinly traded company and then spreads false information to drum up interest in the stock and increase its share price. The fraudster then dumps his shares at the high price and vanishes, leaving many people with worthless shares of stock.
Advance Fee Fraud: These scams generally begin with an offer to pay you an enticingly high price for worthless stock in your portfolio. To take the deal, you must send a fee in advance to pay for the service, but then you never see your money again.
Offshore Scams: These scams originate in another country and target U.S. investors. Offshore scams can take a variety of forms, including those listed above. Unfortunately, whatever form an offshore scam takes, it can be difficult for U.S. law enforcement agencies to investigate fraud or rectify harm to investors when the fraudster acted from outside the country.
Red Flags of Fraud

To avoid being drawn into a scam, look for these warning signs:

Guarantees: Be suspect of anyone who guarantees that an investment will perform a certain way.
Unregistered products: Many investment scams involve unlicensed individuals selling unregistered securities.
Overly consistent returns: Any investment that consistently goes up month after month, or that provides remarkably steady returns regardless of market conditions, should raise suspicions. Even the most stable investments have hiccups once in a while.
Complex strategies: Legitimate professionals should be able to clearly explain what they are doing. It’s critical that you understand any investment you’re considering.
Missing documentation: If someone tries to sell you a security with no documentation, he or she may be selling unregistered securities.
Account discrepancies: Keep an eye on your account statements to make sure account activity is consistent with your instructions and be sure you know who holds your assets. Fraud can more easily occur if the advisor is the custodian of the assets and keeper of the accounts.
A pushy salesperson: No reputable investment professional should push you to make an immediate decision about an investment, or tell you that you’ve got to “act now.”
If you’re able to identify red flags of investment frauds and you know some of the most common types, you’ll be better equipped to avoid these types of scams and protect your financial future.

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Types Of Card Payment Machines For Businesses

Since there are lots of options at your disposal, choosing the best card payment machine for your business can be a bit time consuming and confusing. If you are having similar experience, we suggest that you use our tips. In order to make your selection easier, you should first understand the various types of machines. By comparing different machines, you can determine the type of card terminal that will be the best for your business. Read on.

Things to consider

First of all, you should consider the products you deal in. Secondly, you should consider the location of your sale points. Thirdly, you should take into account how your customers are going to pay you. Will they pay you in person or through the Internet? Once you have taken into account these things, you should consider the types of card machines. Given below is a description of different types of machines.

Countertop Card Machines

As far as popularity goes, countertop machines are on top of the list. As a matter of fact, these machines work from a fixed point like a reception desk or a shop counter. So, you can’t move them from one place to another. As a matter of fact, these machines can work well through dial-up or your DSL connection. Moreover, you can use them with a tiny footprint without any problem. Another great thing is that they can be installed on any countertop. Usually, this type of machines are used by high street shops, cafes, hotels, restaurants, and newsagents. So, if you run any of these businesses, you should opt for this machine.

Mobile Card Machines

Another great alternative is mobile card machines. The beauty of these machines is that they feature a SIM card just like a regular mobile phone, which makes them an ideal choice for businesses that are mostly on the go like market traders, delivery services, plumbers, electricians, takeaways and photographers, just to name a few.

If you want to use this type of machine, make sure you have a phone signal. Latest machines are compatible with a smartphone app along with a quality Bluetooth chip as well as a PIN keypad.

Portable Card Machines

If you are not always at the same place, we suggest that you give a go to a portable card machine. The great thing about these machines is that they can be taken to the users for making payment. But the catch is that these machines will work within a specific radius.

Portable card machines are popular in situations where the customer is not always in the same spot, so the card machine can conveniently be taken to them for payment. The portable card machine will operate within a certain radius of its base unit, which connects to your phone line or internet connection like a countertop card machine.

So, if you have been looking for the best card payment machine for your business needs, we suggest that you check out these three types and go for the right one.

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Small Business in America is Expanding

Many baby boomers that had lost their jobs during the last recession have started small business opportunities out of necessity. Now that they have established themselves they have begun to grow and are working longer instead of retiring sooner. A slow smart growth strategy with new locations, new millennial employees that are trained in technology and ideas that are built behind a strong brand are making the small business in america strong again.

An old brand that has a new spirit or new brands that are expanding everyday with an SBA 7a loan to help leverage the growth opportunities. These new small business’s had been started due to necessity and now offer a lifestyle. Many boomers bought into franchising and built upon brands that have many locations. This can be seen with the SBA 7a business loan data provided by the US Government. The SBA provides information on loans as well as the percentage of delinquencies.

Business owners that have an established business for over three years and are looking to expand with new equipment, marketing or buying a building can qualify for an SBA 7a commercial loan. New business owners need an SBA loan to buy a business like a business acquisition loan or a franchise loan. If buying a franchise or opening a new franchise you will need money and an SBA loan is the answer. This can be completed quickly usually within 60 days. The loan approval will get you the building to buy an auto repair shop, a restaurant, a bar, a laundromat or shopping center these typically harder to finance due to lender restrictions of environmental issues. If you already own a QSR franchise and want to buy another QSR fast food franchise then the SBA loan is the choice of a borrower to buy a business with experience and continue to grow.

A huge number of property types, occupations and businesses are eligible for SBA financing including Attorneys, CPA’s, Veterinarians, Manufacturing Facilities and Light Industrial Buildings. Most “owner occupied” or “owner operated” businesses are also included. When taking a loan there is often an origination fee some lenders roll these fees into the total project. This fee supposedly covers the costs of the bank or financial institution of making the loan, including marketing costs.

An example of an SBA commercial Loan is ideal for the financing of a day care center and child care facilities in suburban and urban settings. Let’s say you are an owner of a child care or day care center business and there is a piece of property in town that is in an ideal location, you would qualify. As little as 10% down SBA financing is available for preschool and private school construction, renovation, remodeling or refinancing.

Hotel franchises are eligible, as long as the franchisee has the right to profit from the efforts with ownership. This type of loan is still a great option and have proven with many national brands to be an asset in growth strategies. Are you considering financing the purchase of a hotel / motel that is in the right location? Now you have the need to identify a franchise brand for major upgrade investments and the SBA loan can help. A business plan will be able to demonstrate a need for the loan and the use of the funds. You also can not be delinquent on any existing tax debt to the U.S. government.

The SBA sets the maximum interest rate that banks can charge on loans and they can have a fixed or variable interest rate. Professional services are available and a broker that can find the right SBA loan can also give many options with the SBA lenders and their programs nationwide. There are many lenders that have portfolio requirements to fit into their parameters for an SBA loan and your advisor can assist you in the search for the right relationship to expand your business. If you are ready to become an entrepreneur or are ready to expand to the next level, then you should investigate the benefits of getting an SBA loan from a preferred lender.

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How To Get Droves Of Other Sites To Link To You

In this article, you’re going to discover how to get other sites to link to you!

The benefits of getting these backlinks are twofold:

1) Traffic
Your prospects will follow these links from the other sites to your site – that means more traffic to your blog and more subscribers on your list. When you’re seeking out links for traffic, focus on getting links from busy sites in your niche.

2) Backlinks for SEO (search engine optimization) purposes
Even if you don’t get a lot of direct traffic from these links, they can still benefit you if the links are coming from relevant, high quality sites (especially those with a high Google Page Rank).

Although the exact Google search engine algorithm isn’t known, you can generally expect to rank better in Google (and other search engines) for your keywords if you have plenty of quality, one-way incoming links… especially from authority sites with a high PageRank¬ô (PR).

That’s because search engine optimization is based on onsite optimization (where you create content around your keywords, include your keywords in your title, etc) AND offsite optimization (when you get these backlinks).

Now let’s look at how you can get hundreds if not thousands of one-way incoming links pointing back to your site…

-Commenting on Blogs

One of the easiest ways to get links is by commenting on high-traffic blogs in your niche. So, how do you find these high-traffic blogs? The simple way is to search in Google for your keywords alongside the word
“blog.” Example:”marketing blogs”.

You can figure that those sites on the first few pages of Google for your niche’s top keywords are pulling in the most traffic – and so their blogs should be fairly busy.

And the best way to find out if a blog will send you traffic? Test it!

-Swapping Links (and Blogrolling)

You can swap blog links with other bloggers (AKA blogrolling), or you can swap general website links. Just be sure to choose high-quality sites (and preferably those with high traffic).

-Using Social Media Sites

Get backlinks by creating secondary blogs on social media sites (like MySpace.com) and other content sites like Squidoo.com, Blogger.com and similar. You may also post videos on sites like YouTube.com and link back to your site.

You can also get traffic and links coming back to your blog by using the social bookmarking sites like Digg.com, ReddIt.com and StumbleUpon.com.

-Participating on Forums

Participate in discussions on high-traffic niche forums. In some forums, you’ll get the benefits of backlinks for search engine optimization purposes. But in most cases, you’ll find the main benefit is that you get highly targeted prospects clicking directly on your links.

-Submitting Online Press Releases

While you likely traditionally think about press releases as showing up in print publications, many newspapers also print their entire paper (including those releases) online. And that means if your website link is included in your release, you’ll get a backlink.

However, even if the big newspapers don’t print your release, you can still get backlinks when you distribute your release through PRWeb.com. That’s because the release shows up on the PRWeb.com site as well as its sister sites. And because there are webmasters and autobloggers who are pulling press
releases from the site automatically, you’re sure to get at least a few dozen backlinks every time you submit a release. But if you submit a good release, you could easily pick up 100 or more backlinks.

-Syndicating Your Content

If you set up a WordPress blog, then you already have the ability to syndicate your content using RSS (Real Simple Syndication). That means that your blog readers can subscribe to your blog, which delivers your content straight to their computer. But RSS also gives you an opportunity to get backlinks through sites that publish your RSS feed.

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How to Use My Online Income System Successfully

Maybe you heard of My Online Income System, from the internet, or from colleagues or friends. Maybe you heard that you can make enough money to quit your day job, or maybe your heard it’s a waste of money. I will try to explain more how to use this program and how to make a profit from it, and why some people don’t.

My Online Income System is a course that teaches you how to make money online by using different tools that exist on the internet, like web pages and blogs.
If you never have made any money on the internet, this program will teach you from the start how to be successful online. You will have an easy assignment everyday and for every assignment you complete, you will learn something that will make you reach your final goal: getting paid online.

My Online Income System was started by single mom Kimberly Hoffman, who wanted to find a profitable online system so she could support her family. She tried many different internet programs. When all of them failed, she started My Online Income System, which became an immediate success, and now she is giving people the same chance to earn some money.

To earn money on the internet is rapidly becoming the best and easiest way to make money, you can read about it at home and you can work with it at home. You don’t have to go to a store to buy something, and when you are at home you can make up your mind whether you want to buy something or not.

Naturally, you have to do something yourself in order to make money in this program! First you have to follow the steps in the course, then you have to practice, and then practice some more. The program gives you to the tools to be economically independent, but you have to use the tools yourself! And like everything else, you will get better and better if you practise something.

For example, if you are told in the course, to write something, you will have to write it until you are satisfied with the outcome. That is one important reason people will succeed in making a profit with this program, you can’t give up to easy. But if you follow the course, and make sure you follow it step by step and understand it, the money will come.

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Make a Better Online Business Now

To put it simply, an online business is any type of business that is run on the internet. It has its challenges just like any other business, but its biggest advantage is that it allows you to work from the comfort of your own home. To create a better online business, you must understand the concept behind it. So how do you take the first step in starting an online internet business? Here are some simple tips to follow.

1. Make a full research about your businesses competitors

All the information you need to know is readily available on the internet, so make the most of it. By knowing and understanding your competitors, you will be able to price your services or products competitively and set up an efficient marketing campaign.

Additionally, use this knowledge to take advantage of your main rivals’ weaknesses and develop your own business performance. This will help you to accurately and realistically measure your likelihood of success in the future.

2. Study web terminologies and familiarize yourself with different web tools

Although you might want to outsource the website work in the future, it is important that you fully understand what needs to be done prior to outsourcing it. In effect you should be in control of every single aspect of your online business. If a minor amendment needs to be done, you should be able to do it and not wait a couple of days for your web developer to do it. Doing things this way, will not only be cost effective but it will also help to keep you abreast of new technologies.

3. Site Traffic

The key element in every internet businesses is traffic. This determines whether an online business becomes successful or fails. Traffic is the bloodline of any internet business. There are many ways to drive traffic to your website: from article marketing, submitting your site name to online directories, social networking to posting videos, promoting your online business will require a lot of consideration. Choose a method that works for you and stick to it until you see results, then move onto the next method.

4. Build an e-mail list

Just like with a brick and mortar business, customer service is important. By creating an email list, you will be able to keep in touch with your clients and create a better small internet business. An email list will allow you to track your customers, send them updates about your products or services, and ask for their feedbacks. By doing you will be able to address any issues and ensure that a better online business customer service is provided.

5. If all fails, use site builders

For people who want to put together a small internet business but are not internet savvy, there are ways in which you can build a better online business by using site-builders. This online solution basically sets up everything needed. From the design, web host, registering your domain name, to webtools for promoting your business. The only thing that you do here is to provide the content. The only downside is that you pay for their services annually.

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